Vol. 18, Núm. 1 | 1º semester (january-june) | Published: 1/1/2020

Monographic coordinators: Elias Said-hung, Universidad Internacional de la Rioja (Spain) | Daladier Jabba Molinares, Universidad del Norte (Colombia) 

The recent increase in data, tools and processing power available digitally is encouraging the use of computational methods for the study of communication and in the Social Sciences, in general. A phenomenon that open new lines of research and a practical application. For example: the understanding of social aspects in current digital contexts; the identification of factors that affect the occurrence of such events; the application of communication strategies, in the study of new meanings of citizen exercise and consumption of users from current digital scenarios; and in the use of new methodologies that until recently were alien to the field of Social and Humanistic Sciences.

The present issue analyses the relevance of the use and application of computer methods around issues related to communication, both at the research level and in their application to user analysis and their application to different fields of marketing, digital product design, political communication, among others. All with the purpose of contributing to a general vision of the most relevant approaches and perspectives of applicability of this type of methods at the level of communication today.