Vol. 20, Núm. 1 | 1º semester (January-June) | Published: 1/1/2022

Monographic coordinators: Esther Martínez Pastor, Universidad Rey Juan Carlos (Spain) | Ricardo Vizcaíno-Laorga, Universidad Rey Juan Carlos (Spain) | Ismael López Medel, Azusa Pacific University (United States) 

Content creators in different platforms, such as YouTube, Instagram, or TikTok, are increasingly younger. Children and adolescents are the protagonists of this phenomenon, both in the creation and the consumption of content. Traditional media have been relegated to a secondary role, allowing the transition to content exchange platforms that allow the exchange of content such as videos and photography. Through these platforms, children generate content targeting their age group and using the same language, codes, preferences, and narratives. This new paradigm generates an increasing interest from commercial brands to be present in the new digital environment. Simultaneously, there are legal limitations that sometimes are forgotten or diluted, and that should be respected.

This special issue aims to reflect from different communication areas about the role of these minors as content creators and their influence and protagonism in today's society.

Published: 01-01-2022